Happy hour is a term used to describe a period of time when a place, such as a restaurant or bar, offers discounted prices on alcoholic beverages and snacks. This is a great way for businesses to attract more customers before or after peak business hours. Nowadays, happy hour is associated with letting go without breaking the bank. But the term “happy hour” actually originated from the American naval jargon of the 1920s, after World War I. During this time, happy hours were periods of time on naval ships where sailors could engage in recreational activities to take a break from the hard work of life at sea.
These activities usually boosted morale, such as boxing and other sports. Nowadays, the term “happy hour” is commonly used when talking about cocktails, but its origins are still unclear. Although there is some data available, it's quite difficult to pinpoint the exact story of how those two words were first brought together. In the 1920s, the Navy used the phrase “happy hour” to refer to a period of scheduled sporting activity or other type of entertainment. Happy hours are usually held between 16:00 and 20:00 and have become popular ways for workers to relax and for bars and restaurants to increase their sales during slower weekdays. The first printed mention of “happy hour” in this context occurred in an article in the Saturday Evening Post in 1959. Especially in the Northwest, where the weather can be quite gloomy, the right happy hour can be a beacon of light and laughter.
Customers benefit from happy hours and they'll be there when dinnertime comes. Nowadays, going to a bar for happy hour is not illegal and people across the country enjoy it. No matter where you are or what you do, it's always considered an act of luxury and relaxation to let go of your worries and head to the bar for happy hour and have a craft beer or cocktail. With Sonic happy hour, Taco Bell happy hour and others, there is something for everyone to enjoy during happy hours. While this can be annoying, there are obvious benefits for both customers and owners to reducing happy hour to one hour. Happy hour is linked to the arrangement of all bar equipment, and if you're thinking of going to a bar after work, you'll go to happy hour.
Over time, these ideas merged and people began to use the phrase frequently to refer to a fun time spent drinking with friends during late afternoon and early hours of the night. While a bar's happy hour can fit this definition with reduced prices and bar offer books can guide you in this regard, many other types of establishments have created their own versions of what happy hour means. But it was earlier, in the 1920s, thanks to Prohibition that citizens met before eating and focused specifically on consuming cocktails that were then illegal in speakeasies or domestic bars. Happy hour has come a long way since its origins in American naval jargon. It has become an integral part of our culture today as people look for ways to relax after work without breaking their budget. From craft beers to cocktails, there is something for everyone during happy hour.
It's also an excellent way for businesses to increase their sales during slower weekdays. So next time you're looking for something fun to do after work or on weekends, why not head out for happy hour?.
